from the University College of London found that sexual imagery in advertising not only bored women, it actually repelled them. Alcohol Jim Bean No brand, no slogan, no call to action just pure sensual video. Because we are busy looking at a tantalizing scene, our focus is diverted from the actual product and we remember the brands less! Renault Yet another example how automobiles advertise their features by hookup lincoln ne showing sexual messages.
13 Brands That Use, sex, to Sell, their Products - Business
However, this implies that sexually implicit ads may still be effective. Here is an example of an ad using sex without showing female or male body and with no nakedness at all. It is one of my all time favorite maybe because Im not the best cook myself Victorias secret One of the top lingerie brands, Victorias Secret is known for picking the best looking models and a very sexy look. But this time not everybody liked. It doesnt take much imagination to see the sexual implications here. In fact, so strongly, that we will respond to messages that only imply sex. In terms of evolution, it is the oldest part of our brain and its responsible for survival. Today, more than ever, sex is rampant in marketing, bolstered by the notion that Sex Sells, but a new study reveals that this may not in fact be the case. Implied and soft sexual messages are much safer, some claim theyre more artistic, will not turn off any of your customers, and work just as effectively as a direct message.